7

Jul 17

July 7, 2017

How to Prevent Customers from Churning?

There are different phases for stepping the success ladder in the enterprise world. Apart from delivering exceptional services and remarkable products, maintaining a reputation in the competitive era also becomes a crucial factor to be a good entrepreneur.  First, acquiring the customers, then seizing them throughout their life-cycle and retaining them with the goodwill is an important factor for the brand. There are certain tactics to improve your churn rate....

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4

Jul 17

July 4, 2017

Methods Every Entrepreneur Should Use to Retain Customers

With the rise in targeted marketing and a shift towards subscription based models, there has been a huge focus on customer retention marketing. Smart brands know that customers are real value of their business. According to the latest marketing trends, customer retention is equivalent to customer acquisition. Customers are primarily concerned about two things: your product quality and good communication. Do you have strong customer retention strategies? A business loses...

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21

Jun 17

June 21, 2017

How to Get Productive Business with Yoga for Marketing?

We care a lot for our health and fitness. We prefer to get healthy food, healthy environment and manage to take out some time for exercise to be healthy but still we go through hard times, feel depressed, face sickness, get frustrated even being hopeless  at times and become sad. Have you ever wondered why this happens? Let us look give it a 360 degree analysis. Our body’s health is...

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18

May 17

May 18, 2017

How Sentiment Analysis can Benefit Enterprises?

If someone is talking about you, would you like to know their views? For businesses, it becomes crucial to get the feedback and know what customers are saying about their brand. In addition, it becomes necessary to track whether the feedbacks shared are positive or negative. Sentiment Analysis helps with this. With new technologies and algorithms that automatically collect, index, and analyze customers' opinions about a brand and its products...

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18

May 17

May 18, 2017

How Big Data Analytic can Help Prevent Cyber Attacks?

More than three lakh computers in over 150 countries, including India were trapped by WannaCry a couple of days back. Have you wondered that what disaster this attack could have caused or may be something could have been done previously to prevent the hazardous cyber-attacks like WannaCry. There are different ways to prevent cyber-attacks. Big Data is one of the solutions that can now be used as a preventive measure...

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18

May 17

May 18, 2017

Ways in Which Social Media can be Used for Credit Scoring

What is Credit Scoring? Whenever a credit is applied in any form such as Loan or refinance, potential lenders strive for information about applicant’s financial status and background that is considered as Credit Score that is usually provided by credit bureaus or other analysts. This credit score can impact lender’s decision to for credit limit or even terms of credit. The consumers with high scores are eligible to obtain credit...

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